RUWA™ braiding hair is an engineered braiding hair that has a water repellant coating over its lightweight fibers, making it perfect for protective styling during workouts. This introductory photoshoot and video series was to focus on the light weight and easy of use properties.
Digital Commercial
Video Series
In Print
Creative Team:
Art Direction/ Casting: Kandice Chavous
Photographer/ Videographer: Jelani Thompson
Cinematographer: Jean London Dia
Editor: Amir Muhammad
Models: Lauren Tyler, Chi
Hairstylist: Stasha Harris

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